Valentine’s Day has long been a cherished occasion for celebrating love, and London, with its storied history and romantic charm, has always had a special relationship with the day. From lavish balls to handwritten tokens of affection, the way Londoners have marked February 14th has evolved over centuries, reflecting changes in society and culture.
The roots of Valentine’s Day in London can be traced back to medieval times, when courtly love flourished. The earliest records suggest that Londoners exchanged small tokens, like handwritten verses or flowers, as part of their romantic rituals. Geoffrey Chaucer, the famed author of The Canterbury Tales, penned one of the earliest mentions of Valentine’s Day in his 14th-century poem Parliament of Fowls, setting the tone for how the day would be celebrated in England.
By the Georgian and Victorian eras, Valentine’s Day had become an elaborate affair. Victorians, in particular, were enamoured with the holiday, exchanging intricate handmade cards adorned with lace, ribbons, and romantic poetry. London’s burgeoning postal system made sending these tokens easier than ever, earning Valentine’s cards a central place in the city’s traditions. Florists, confectioners, and stationers along Fleet Street and Covent Garden thrived during this time as Londoners flocked to buy gifts for their loved ones.
The 20th century saw a shift toward more commercial celebrations. Dinner at a fine restaurant or a night out at a West End theatre became popular options for couples. Today, Valentine’s Day in London is a blend of historic charm and modern flair, with everything from gourmet experiences to quiet strolls along the Thames on offer.
Get your trip off to a romantic start from the moment you arrive at Euston Square Hotel. Our Valentine’s Package, available throughout February, features early check-in at 1pm, rose petals and balloons decorating the room, a bottle of Prosecco on arrival, and late check-out at 12pm, all for just an additional £49.
Contact us HERE for more details and to book.
London is home to some of the most beautiful parks in the world, and they’re free to explore. Hyde Park, St. James’s Park, or Hampstead Heath offer stunning backdrops for a romantic walk. Pack a blanket and snacks for an impromptu picnic if the weather permits!
Take a walk across the iconic Tower Bridge, visit the charming streets of Notting Hill, or gaze at the city lights from Primrose Hill. These experiences are picturesque and free, making them ideal for couples looking for simple yet memorable moments.
Many of London’s museums and galleries, like the British Museum or Tate Modern, offer free entry. Stroll through the exhibits hand in hand and soak in the history and culture together.
For food-loving couples, Borough Market is a feast for the senses. Share affordable street food, explore the vibrant stalls, and enjoy the lively atmosphere without spending too much.
There’s something undeniably romantic about watching the sun set over the Thames. Walk along the South Bank, past landmarks like the Globe Theatre and St. Paul’s Cathedral, and let the city’s golden glow set the mood. Just check the weather first!
This Valentine’s Day, take a cue from history: love doesn’t have to come with a price tag. With London as your backdrop, your celebration can be as meaningful as it is memorable when you stay with us at Euston Square Hotel.